The writers leading the new wave are all young, début authors or authors moving in the genre for the first time. Their inspirations are as likely to be Haruki Murakami and Kôji Suzuki’s The Ring as Anne Rice or James Herbert. All write well – many have a more literary style than is usual in a genre that has been in the doldrums since the early ’90s. Some could compete against the more anodyne lit lite choices on Richard & Judy. All should benefit from growing demand for horror from mainstream readers.
According to Nielsen BookScan, which compiles the nation’s book charts, sales of titles classified as horror and ghost stories almost doubled to just over £7m by value in 2006 from £3.8m in 2005. The number of copies sold increased from 566,000 in 2005 to almost one billion (892,000) over the same period. Though old school writers including Herbert, Dean Koontz and Shaun Hutson, continue to dominate, new names are emerging, though not all are classified as horror.